Brian Siemsen is one of Australia’s Top 50 Insurance Leaders

Congratulations to Brian Siemsen, CEO and Founder of Claim Central Consolidated, for being one of the 50 standouts chosen from over 500 top contenders in Australia’s insurance industry!

After significant consideration by Insurance Business’ esteemed judging panel, it was determined that he deserves a spot on this highly coveted list. Congratulations, Brian!

What is the ‘Hot List’?

The 2023 Insurance Business Hot List represents the best in the Australian insurance industry.

To determine who was honoured, the IB team carefully considered over 500 top contenders and pared them down to 50 outstanding winners – all of whom distinguished themselves through leadership and innovation over the past 12 months.

To view the full list of winners, visit:

Claim Central Consolidated tech arm, Wilbur, CEO shares how he tames prioritisation battles

Leaders have always needed to know how to juggle, figuratively speaking. In an organisation, there are usually several fighting priorities, in which leaders need to prioritise the main focuses at any time.

They must pick the suitable projects to commit scarce resources to – not only to achieve their organisation’s goals and strategy, but also to maintain team morale and sanity.

Claim Central Consolidated tech arm, Wilbur, CEO Mark Cohen, speaks with iTnews Digital Nation on prioritisation and Wilbur’s shoulder to shoulder approach in planning and implementation.


“We have dedicated product management. Product managers will work with all stakeholders, and it is, in a sense, a round Robin of negotiation on priorities. We do prioritise the weighted, shortest job first. So, the easiest things with the biggest bang for the buck go to the top of the pile.

They typically get trumped by what we call right to operate. Right to operators, say, compliance issues or if you don’t do this, then you will have a compliance issue. So, either preventive or corrective or anything that comes out of our CSO typically goes right up the pole. Then beyond that, it’s based on the easier thing for the biggest value, which is it’s out of Scrum.

We use Scrum to run our teams as well. So, we do two experiments, and then every product release goes after two weeks. Once a month, we’ll ship into what we call pre prod, which is a staging environment. Customers can review and sign off, and then it graduates and so we have this prioritisation at the front of the funnel, and it flows through in two-week increments.

Now what we do, we don’t get in a room and fight every two weeks. What we do is we do quarterly roadmap landing, and those are presented at our Board of Management. So the Wilbur Board of Management includes the parent company and stakeholders from around the business.

Then we circulate the roadmaps. Some people can feedback if there’s something that they disagree with or they want to urgently Trump roti something. So it kind of goes through that cycle every 90 days or so.” – Mark Cohen

To view the full article by iTnews Digital Nation visit:

Martin Maguire named as an Insurance Business Young Gun for 2021

A massive congratulations to Martin Maguire, Head of Property for Claim Central Consolidated, for being named as an Insurance Business Young Gun for 2021.

If the 2021 Insurance Business Young Guns are anything to go by, the insurance sector is in great hands. 

The many detailed submissions IB received made it clear that these young practitioners are not simply consummate professionals with impeccable technical expertise. They go above and beyond in every sense. In an increasingly complex and competitive sector, they have managed to lead, innovate, mentor their colleagues, build relationships, develop professionally, place their clients’ needs front and centre, contribute to the wider industry and give back to the community.  

On the whole, this year’s Young Guns possess many ‘soft’ skills that have translated into rock-solid performance: great communication, emotional intelligence and the ability to walk in the client’s shoes. Together, these allow for the management of complex claims and the building of strong, collaborative relationships with clients and colleagues. 
Another common denominator for these stellar performers is what one nomination described as “bringing an inquiring mind to every claim” and leaving no stone unturned in finding a solution. 

To view the full list of winners: click here

About Martin
Martin’s role of Head of Operations Australia & New Zealand comes well equipped with a team of 132 internal staff and 750 external trades across both geographies. Martin and his team manage 20,000 – 22,000 property and restoration claims per year, across 14 clients including insurers, underwriters and brokers (brokerages/agencies). Within this team Martin oversees several divisions including the 24/7 Emergency Service Division, Customer Service Division, Property & Assessing Division and Supply Chain Division.

Over the course of the last 12 months, Claim Central Consolidated’s Property division has achieved several performance lead recognitions through Martin’s leadership and processing over 22,000 claims across Australia and New Zealand.

Through Martin’s strategies and process improvements, Claim Central was able to deliver average claims cost and average claim lifecycles reductions over the last 12 months, which has put Claim Central in a strong position. Ultimately, resulting in increased allocations from clients.

To learn more about Martin and his teams achievements in the past year visit: Click here

Livegenic joins Majesco EcoExchange

Majesco, a global leader of cloud insurance platform software for insurance business transformation, today announced the expansion of two new partnerships and apps in the Majesco EcoExchange, a curated live, plug-n-play ecosystem and service hub of the Majesco Digital1st® Insurance platform. These new apps will provide innovative claims capabilities for insurers to accelerate their business transformation and address the increasing demand for digital claims, which has risen as a result of COVID.

“Majesco EcoExchange is a next-generation marketplace of partners apps designed to help the insurance industry meet the demands of today’s digital customer,” says Manish Shah, President and Chief Product Officer at Majesco. “Claims has risen in priority for digital transformation which Digital1st® and the partner marketplace can rapidly respond to. We’re proud to work with a growing list of partners to bring today’s most innovative apps to the Majesco EcoExchange and provide customers with access to the innovative technology that can transform their business and better serve customers and agents.”

Majesco’s EcoExchange has a variety of apps available to enable all aspects of the insurance value chain, ranging from a non-interactive service call to a comprehensive solution that can orchestrate multiple provider services. Majesco has recently executed partnership agreements with Livegenic.


Livegenic, a Claim Central Consolidated Company, is the industry-leading virtual collaboration platform for insurance. They provide carriers, TPAs, and other insurance organizations with a comprehensive suite of mobile and browser-based solutions that enable them to virtually inspect claims at any time, and in any environment. Livegenic’s mobile platform offers a wide variety of inspection tools, each designed to support specific workflows and usecases – including real-time video streaming, asynchronous customer self-service, and professional on-site inspection.

“We’re thrilled to join Majesco’s EcoExchange marketplace, it will enable our clients and partners to easily integrate the Majesco platform with the service suite provided by the Claim Central Ecosystem – including the full Livegenic mobile and web platform, the ClaimLogik Plus platform, and the TradesPlus network.” says Olek Shestakov, CEO of Livegenic. “We’re eager to help carriers across the globe deliver world-class solutions to their customers, clients and insureds.”

About Majesco

Majesco provides technology, expertise, and leadership that helps insurers modernize, innovate and connect to build the future of their business – and the future of insurance – at speed and scale. Our platforms connect people and businesses to insurance in ways that are innovative, hyper-relevant, compelling and personal. Over 200 insurance companies worldwide in P&C, L&A and Group Benefits are transforming their businesses by modernizing, optimizing or creating new business models with Majesco. Our market-leading solutions include CloudInsurer® P&C Core Suite (Policy, Billing, Claims); CloudInsurer® LifePlus Solutions (AdminPlus, AdvicePlus, IllustratePlus, DistributionPlus); CloudInsurer® L&A and Group Core Suite (Policy, Billing, Claims); Digital1st® Insurance with Digital1st® eConnect, Digital1st® EcoExchange and Digital1st® Platform – a cloud-native, microservices and open API platform; Distribution Management, Data and Analytics and an Enterprise Data Warehouse. For more details on Majesco, please visit

To view the full article, visit:

Claim Central Reveals Livegenic Acquisition

Claims fulfillment technology provider Claim Central has completed the acquisition of the remaining shares of Livegenic, a virtual collaboration platform for insurance loss-control and claim services.

With the acquisition, Livegenic becomes a wholly owned subsidiary of the Claim Central Group, which has been a key investor since 2017. Livegenic will maintain its own brand identity, headquarters location, and staff and leadership, including Olek Shestakov as managing director and head of Livegenic.

“Livegenic is at the forefront of independent field data collection,” said Robin Roberson, Claim Central managing director for North America. “Claim Central offers leading-edge claim service options, and Livegenic’s remote visual inspection software is an excellent addition to the Claim Central solution set. This acquisition further enhances our ability to help carriers, TPAs, and independent adjusters settle claims quickly, fairly and on an increasingly remote basis.”

The onset of the COVID-19 pandemic has increased the need for contact-free claims products like those offered by Livegenic, Claim Central said. The company said that the Livegenic acquisition was a logical step for it.
“Livegenic has had a longstanding relationship with Claim Central, and current market trends have made this the perfect time for us to bring both businesses together in order to deliver a faster and smarter claims experience,” Shestakov said. “We are very excited to join the Claim Central family and are looking forward to all the new ways that we will work together. This acquisition provides new resources that will enable Livegenic to further enhance our services, expand our platform, and support our customers across the industry.”

“Livegenic has had a longstanding relationship with Claim Central, and current market trends have made this the perfect time for us to bring both businesses together in order to deliver a faster and smarter claims experience,” Shestakov said. “We are very excited to join the Claim Central family and are looking forward to all the new ways that we will work together. This acquisition provides new resources that will enable Livegenic to further enhance our services, expand our platform, and support our customers across the industry.”

“Livegenic has had a longstanding relationship with Claim Central, and current market trends have made this the perfect time for us to bring both businesses together in order to deliver a faster and smarter claims experience,” Shestakov said. “We are very excited to join the Claim Central family and are looking forward to all the new ways that we will work together. This acquisition provides new resources that will enable Livegenic to further enhance our services, expand our platform, and support our customers across the industry.”

To view the article, click here:


CEO: “You can’t automate or outsource the customer experience”

For Brian Siemsen (pictured), global CEO of Claim Central Consolidated (CCC), the benefits of conducting a claims process in a digitally-enabled manner were clear well before COVID-19 hit. Though insurers might have been generally aware of these benefits as well, the pandemic quickly made it clear that tools such as virtual inspections were now a necessity rather than a luxury, allowing CCC to flourish.

“The minute COVID-19 happened and insurance organisations began to settle on what their digital response was going to be, we experienced a huge surge in demand and use of our technologies,” Siemsen told Insurance Business.

“Even before COVID, insurers were turning to virtual inspections as a way to streamline operations, reduce costs and improve outcomes. In states like Victoria and Queensland, along with other countries including South Africa and New Zealand, we very quickly saw a huge uptake of our Virtual Inspections as a Service (VIaaS) offering among insurance carriers, brokers and other stakeholders in the market,” he added.

Read more: Coronavirus: Claim Central Consolidated expands offering amid “overwhelming” demand

Using the live video streaming and collaboration platform Livegenic, CCC’s VIaaS proposition can be used in property, motor, cyber, and business SME claims assessments. The company employs trained, remote desktop assessors who connect directly with policyholders to inspect and assess these claims, considerably reducing both expenses and the length of claim cycles.

In Siemsen’s view, the adoption of such virtual inspection tools points to the way in which “COVID-19 has simply accelerated the existing trend of insurers seeing the benefits of VIaaS for customer interactions and damage inspection.”

“I suspect that we won’t be going back to having predominantly physical site inspections, and so when we look at the willingness of policyholders and insurers to integrate virtual tools and even some of the real-time self-service opportunities that CCC offers, it becomes quite an exciting time to be at the forefront of such a trend,” Siemsen noted.

CCC isn’t resting on its laurels, however. The company is currently working on a number of digital solutions that will ideally enable certain mundane, repetitive tasks like data duplication to be minimised for brokers.

Read next: Claiming the future

“We’ve got some great partners in the broker space who are really looking not just to solve problems in the current environment, but to work out how they can use these tools that we’ve made available so that brokers and policyholders don’t have to go back to duplicating information and constantly dealing with administrative tasks,” he said.

One such tool that CCC is currently examining is virtual reality (VR), which Siemsen believes could be a gamechanger for claims processing.

“If you have the ability to capture a 3D, immersive walkthrough of a property that’s been damaged and can share this visual along the claims handling chain, it can potentially offer massive benefits for all parties involved by getting them all on the same page,” he explained.

“By bringing together the broker, loss adjuster, claim inspector, policyholder and so on, it’s much easier to agree on the best path forward for the customer. It’s clear that VR truly has the potential to improve claims outcomes.”

Though the advantages of VR are clear, Siemsen reiterated that “you can’t automate or outsource the customer experience.”

“There’s a lot of ways in which processes in insurance can be digitised and automated, and it’s something that we leverage to our clients’ advantage at CCC,” he said. “However, there has to be a significant element of human touch in the broker space, and the overarching focus needs to be on claim outcomes that best suit clients.”

Looking forward, Siemsen sees impending regulatory changes as one of the key challenges facing Australian insurers in 2021.

“It’s going to push significant levels of administration-based, regulatory-based and compliance-related activities down into supply and value chains,” he said. “Ideally, that’s going to be met with a level of innovation in regards to technology and automation, but if this doesn’t happen then we could definitely see increased costs coming.”

FNO: InsureTech Podcast

Rob and Lee, from FNO InsureTech Podcast, talk with Robin Roberson, Managing Director – North America at Claim Central Consolidated.

Claims Central Consolidated delivers claims solutions at the intersection of technology and services to help operationalize improved customer experience. They have created an open ecosystem that offers networking of services and providers, to create a robust experience for customers. One connection, many possibilities.

Rob and Lee had the opportunity to talk with Robin and connect and discuss an assortment of topics.

Join Robin, Rob, and Lee as they discuss: what Claim Central Consolidated is and what they do; Robin’s experience and history with WeGoLook; what goes into the decision to sell a company, where things are heading in insuretech, some of Robin’s picks for great conferences to attend, and much more.

Listen to the full Podcast here

Virtual Inspections with The Australian Financial Review

Claim Central Consolidated was honoured to be recognized as one of Australia and New Zealand’s Most Innovative Companies. Coming in at 7th place on the Banking, Finance, and Superannuation list, from over 600 nominated organizations across Australia and New Zealand, this recognition is a testament to our commitment to innovation and excellence.

Innovation that sets us apart

At Claim Central Consolidated, we take pride in our commitment to pushing the boundaries of what’s possible in the world of insurance and claims management. Our groundbreaking innovation, Virtual Inspections as a Service (VIaaS), has been a game-changer in the industry.

VIaaS digitally connects insurance assessors directly with policyholders to inspect and assess their claims. This is achieved using a live video streaming and collaboration platform called Livegenic. This innovative approach has revolutionized the claims process, saving significant time and effort that was traditionally involved with on-site visits.

The impact of Virtual Inspections as a Service (VIaaS)

In a world that has been forever changed by the COVID-19 pandemic, VIaaS has proven to be a critical tool for insurers. By removing the need for physical site attendance, VIaaS ensures the safety of all stakeholders involved in the claims process. This adaptability and responsiveness to the needs of the industry in the face of a global crisis have been instrumental in our recognition as one of the Most Innovative Companies in the region.

Livegenic (formerly LiveLogik), the platform that powers VIaaS, has been used on over 150,000 jobs globally across various industries, including insurance, construction, engineering, property management, and manufacturing. Its reach spans Europe, North America, Asia, Oceania, and Africa, making it a truly global solution for insurance assessors and policyholders.

One of the most compelling statistics highlighting the impact of VIaaS is the remarkable 62 per cent reduction in average assessment time. This leads to more efficient claims processing and significantly improves customer satisfaction by providing quicker resolutions to policyholders.

A conversation with our leadership

To shed more light on this remarkable achievement and our innovative solution, CEO Brian Siemsen and COO Eben le Roux recently sat down with The Australian Financial Review. They discussed why VIaaS is a technological innovation and a key tool for delivering outstanding customer service.

Brian Siemsen emphasized that VIaaS “digitally transforms how we connect with our customers and assess claims.” This transformation is not only timely in the context of the pandemic but also aligns with the evolving expectations of policyholders who seek more efficient, responsive, and personalized service from their insurers.

Eben le Roux added, “Our solution empowers our clients to interact with their policyholders in a way that wasn’t possible before. It’s about delivering a superior customer experience while driving efficiency and reducing costs.”

A bright future ahead

Claim Central Consolidated is honoured to be ranked 7th among Australia and New Zealand’s Most Innovative Companies in Banking, Finance, and Superannuation. This recognition fuels our determination to continue pushing the boundaries of innovation and delivering exceptional value to our clients and their policyholders.

As we move forward, we remain committed to the relentless pursuit of excellence and innovation, ensuring that our solutions not only meet today’s needs but also anticipate tomorrow’s challenges and opportunities. We look forward to a future where insurance claims are processed with even greater efficiency and where policyholders experience a level of service that truly sets us apart in the industry.

Virtual Inspections as a Service (VIaaS): Revolutionizing Claims Management

View the full article HERE

Claim Central: 2020 AFR BOSS 7th Most Innovative

Claim Central Consolidated is thrilled to announce its inclusion on the prestigious 2020 AFR BOSS Most Innovative Companies list, recognizing the company’s dedication to innovation in Australia and New Zealand. This esteemed annual list, a collaboration between The Australian Financial Review and Boss Magazine, undergoes a stringent evaluation process facilitated by Inventium, Australia’s foremost innovation consultancy, in tandem with a distinguished panel of industry experts.

Our achievement of ranking 7th in the Banking, Finance, and Superannuation categories is a testament to our commitment to innovation. We have emerged as a top innovator among more than 600 nominated organizations across Australia and New Zealand. The assessment focuses on innovations implemented within the past two years and evaluates various aspects:

  1. Problem Significance: We emphasize solving significant problems through our innovations, ensuring they address real and valuable issues in the industry.
  2. Solution Quality and Uniqueness: Our innovations stand out for their quality and uniqueness, showcasing our dedication to creating exceptional solutions.
  3. Impact: We pride ourselves on our innovations’ substantial impact on the industry, making a tangible difference.

Our inclusion on the 2020 AFR BOSS Most Innovative Companies list signifies our ongoing commitment to innovation and the impact we continue to make in the industry. We look forward to building on this success in the years to come.

#7: Claim Central 2020 AFR BOSS Most Innovative Companies

Claim Central 2020 AFR BOSS Most Innovative Companies

The list can be viewed here

To view the full list of awards our Claim Central Group have been awarded, click here.